by Edel C. Vernazza
January 2, 2016
A successful vendor has a method to their madness. Here are just a few, simple tips to keep in mind for your next event.
1 - Dress appropriate for the event. In some cases it could be casual but others are more formal. Keep the weather in mind, dress in layers so you can be flexible. Even for indoor events, you never know what the conditions will be. If possible, wear clothing that has your company’s logo /name.
2 - Use drawings or incentives to attract your customers; everyone loves free stuff. You can raffle a product, service or gift card. Display a sign to attract potential customers. Have drawing slips printed and ready with email and address section so you can send information to the potential customers.
3 - Smile, be friendly to everyone; you never know who your next client will be. Have a positive attitude and speak to everyone that stops by your booth.
4 - Don’t leave your booth unattended. Someone may be interested in your product when walking by, they will have no one to talk to about it if you leave your booth empty
5 - Make it easy to buy from you: have cash to make chang and extra bags.
6 - Every time you sell an item, replace it with another. The booth should always be full of product.